GROWING YOUR FAN BASE (blog series)
How would you like to be in the next arcade fire video?
Among many of its features HTML 5 allows you to include new multimedia (audio / visual) interface elements, web storage, timed media playback
Google has partnered with Canadian Rockers Arcade Fire to produce it’s first HTML 5 based music video., which in this example pull fans (or the homes they grew up in) right into the Wilderness Downtown film.
Directed & written by Chris Milk the video designed around the bands song “We used to wait” All YOU need is a HTML 5 compatible browser like Google’s Chrome or Safari- Users of Android and iOS moblle OS’s may or may not be able to currently view this. (this is a huge improvement over the earlier FLASH technology.
Give http://www.thewildernessdowntown.com/ a spin, share your thoughts in my comment section on how you see HTML 5 being used going forward in the Arts and Entertaiment world.
Look around at the technology that is new and exciting, how can you use it to engage YOUR fans?
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